Our Partners
Melbourne Park is proud to recognise the contribution of our partners. Their invaluable support helps to bring our world-class events and experiences to life.
COMMERCIAL PARTNER
AAMI
AAMI is a founding partner and the official naming rights sponsor of AAMI Park. Opened in 2010, AAMI Park hosts some of Australia’s biggest sporting and entertainment events and is home to Melbourne Victory and Melbourne City FC (Football) and Melbourne Storm (Rugby League). Beyond elite sport, AAMI extends their relationship with the venue to proudly support community initiatives, hosting events like What Ability Day, the SES Driver Reviver media launch, WOW Day and Earth Hour.
COMMERCIAL PARTNER
Kia
Kia is the longest-running major partner of the Australian Open. Melbourne Park’s 5,000 capacity show court, Kia Arena, was unveiled ahead of the Australian Open in 2022. Kia has also introduced a fully electrified fleet of hybrid and electric vehicles, reducing the tournament’s environmental impact while showcasing the future of sustainable mobility. Through cutting-edge EV technology and innovative initiatives, Kia is ensuring the Australian Open remains a leader in sustainability and innovation.
COMMERCIAL PARTNER
American Express
As an official partner of Rod Laver Arena, American Express offers Card Members a range of exclusive benefits to elevate their event experience. Amex Card Members can enjoy ticket presales, VIP entry to the American Express Lounge, access to surprise pop-up events, parking discounts and more. The American Express Lounge at Rod Laver Arena offers a premium space to escape the crowds before the action begins, complete with an expertly crafted menu, premium drinks list and at-table ordering.
SUPPLY RIGHTS PARTNER
Asahi Lifestyle Beverages
Asahi Lifestyle Beverages is the official non-alcoholic beverage partner of Melbourne Park. Their partnership ensures visitors stay refreshed with a premium selection of cold drinks, including Pepsi Max, Mountain Dew and Cool Ridge.
SUPPLY RIGHTS PARTNER
Asahi Beverages
As the exclusive beer and cider partner of Melbourne Park, Asahi Beverages delivers iconic and premium brews to Melbourne Park events. Enjoy the classics – Carlton Draught and Great Northern – or discover something new with craft selections like Balter and 4 Pines. Whether it’s a high-energy match or an unforgettable concert, there’s something for every moment at Melbourne Park.
SUPPLY RIGHTS PARTNER
Lavazza
Lavazza is the preferred coffee partner of Melbourne Park, bringing locally roasted coffee to one of Australia’s premier event destinations. With a passion for quality and sustainability, Lavazza provides premium coffee across the precinct, from general concessions to VIP lounges and corporate suites. Lavazza ensures every moment is complemented by a world-class coffee experience, crafted to perfection.
VENUE AND BUSINESS PARTNERS
Partner with Melbourne Park
Join leading brands at Melbourne Park and connect with millions of visitors every year through brand and supply partnerships, naming rights and tailored opportunities.
Melbourne Park hosts over 400 events annually across six unique venues, delivering unrivalled exposure through sports, entertainment and music. Amplify your brand’s presence with a range of benefits and inclusions tailored to your goals.
Contact our team to create a high-impact partnership at Melbourne’s world stage.
