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Crafting the Unforgettable 

Five trends shaping the future of corporate events.

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Smaller scale. Bigger impact. Deeper connection.

Premium events are evolving. In 2025, organisations are rethinking how and why they host. From curated experiences to a rising demand for exclusivity, premium events are entering a new era.  

In this report, you’ll find five key trends shaping the future of corporate events, and how to use live experiences to build deeper relationships with your clients, prospects and teams. 

Based on firsthand insights at Australia’s premier live events destination, this is your guide to hosting with purpose. 

DOWNLOAD Report
A group of people enjoying wine at a Rod Laver Arena suite, with a large crowd gathered in the arena.

Host your moment at
Melbourne Park

We don’t just present events – we craft moments.  

Our suites, lounges and other bespoke premium experiences offer the ideal setting to impress clients, reward teams, and build brand impact.  

Enquire Now
Rod Laver Arena
  • 12 to 18 guests 
  • Intimate enough for big conversations, elevated for an unforgettable night. Host at international music acts, major sporting events, perfect for curated brand hosting.
John Cain Arena
  • 12 to 48 guests 
  • From buzzer beaters to headline gigs, John Cain Arena adapts to your hosting style and guest list. National netball and basketball, concerts and comedy set the stage for large-scale hosting and networking, staff incentives.
AAMI Park
  • Up to 18 guests 
  • Feel every tackle, try and cheer. AAMI Park puts you in the thick of the action, all from the comfort of your own private suite. Experience the thrill of rugby league, A-League football, blockbuster concerts and international sport while you bond with clients or celebrate your team. 

Download Report

Request our report below for firsthand insights from Australia’s premier live events destination.

To enquire about hiring a suite for a casual or permanent lease, complete our enquiry form.

Premium Experiences – Trends Report
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Melbourne Park

  • What’s On
    Upcoming Events Premium Experiences
  • Plan Your Visit
    Getting Here Parking Accessibility Food and Drink Conditions of Entry Maps FAQs
  • About
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  • Venues
    Rod Laver Arena Centrepiece Margaret Court Arena John Cain Arena Kia Arena AAMI Park St Andrews Beach Brewery
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Acknowledgement of Country

Melbourne Park acknowledges the Wurundjeri people of the East Kulin Nation as Traditional Owners of the land on which it operates, and pays respect to Elders past and present.

Acknowledgements

We welcome all cultures, all religions, all colours, all beliefs, all ages, all sizes, all types, all people.

Accessibility Statement

We are continually improving the user experience for everyone and applying the relevant accessibility standards.

Please let us know if you encounter any issues.

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